The more inclusive you are to the needs of your users, the more accessible your site or app is. More happy customers.
This image is inaccessible to anyone with dyslexia. Squiggly text and unreadable fonts.
Be careful with animations and have an option to view without headaches.
Interactive controls are a must-have.
Are there transcripts and/or translations available for videos?
You also have to take into account colour blindness and visual impairment. Screen readability.
Are controls spaced apart enough?
Thats what you have to think about with your website and app designs.
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